This week has been crazy trying to get back in the swing of things because ya know…I’ve been in SAN FRANCISCO!!! PRSSA had their National Conference, and I’m so glad I was able to attend. We had the opportunity to hear from some amazing people who are successful in their PR careers. It is truly inspiring to be taught by people with so much passion for what they do. I aspire to have that kind of drive in my future career. I would like to share some of the things I learned at the conference because, really, it can apply to anyone.
We live in
digital world that is constantly changing. It doesn’t surprise me how important
social media is becoming in all careers. To illustrate the world of digital
media, Timothy Jordan Senior Developer Advocate for Google, shared an
interesting statistic. He said, “For every child born there are three
smartphones activated. That’s crazy! But that just shows you how digital media
is evolving.
A common
theme I noticed throughout the conference was discovering a passion for
something. Recently, I have been digging deep into the PR world trying to find
what I love, and what I want to do within the business. It’s hard to find one
thing I’m passionate about, but I’ve narrowed it down to a few things: fashion,
life and style, and entertainment. Knowing my passions puts me one step closer
to a career.
Being a PR
major you always hear the phrase, “Learn how to write, and be good at it.” I
can’t tell you how many times I hear this in a single day, but it’s something I
need to know how to do if I’m going to be successful. Between writing for my
communication classes, maintaining my personal blog, and the Color in Motion 5k
blog, I’m getting tons of writing experience. I just hope I have the writing
skills needed for PR.
The
highlight of the whole conference was combining with the PRSA, which is the
professions PR society. We had the opportunity to hear from the co-founder of
Twitter, Biz Stone. I’ve recently become a frequent tweeter so it was really
neat to hear from one of the guys that started it all, and he offered some
really great advice. He said, “In order to succeed spectacularly, you need to
fail spectacularly.” This is true in all aspects of life. All successful people
failed many times before they reached the top.
Now as much
as I know you all would just love to continue reading about my super awesome experience,
I know you want to see some pictures from the beautiful San Francisco. So here
you go!
PRSSA knows
how to throw a party!
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First day of
classes
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Chinatown!
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Clam chowder
in a bread bowl. So good!
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Ghirardelli
Square where I bought some delicious Pumpkin Spice chocolate
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We paid many
visits to Starbucks
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Catching my
first taxi!
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Golden Gate
Bridge!
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Awards
Ceremony and Dinner
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Needless to
say we had an AMAZING time! I’m so glad I got to share these wonderful
experiences with great friends. J Every time I go to a conference like
this I get super excited about PR and want to so many things. I have to remind
myself to take it one day at a time.
The
next few weeks I really have to crack down on school. I’m going on a business
trip with my internship next month to help out with the first Color in Motion
5k race in Dallas. I’ll be heading down to Florida a few days after that for
Thanksgiving! I really can’t wait to see Justin! We have been apart for too
long! So
much excitement I can’t contain it!
Xo